Author: MediavataarMe News Desk

Advertising & Marketing

July 27, 2017 by MediavataarMe News Desk | Leave a Comment

Google tops the first-ever global brand health rankings released by YouGov BrandIndex. In a list dominated by online brands, the...

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Advertising & Marketing

July 27, 2017 by MediavataarMe News Desk | Leave a Comment

General Motors Middle East has announced that it has appointed Molly Peck, a leader with over 20 years of experience...

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Advertising & Marketing

July 27, 2017 by MediavataarMe News Desk | Leave a Comment

UK advertising expenditure grew 1.3% year-on-year in Q1 2017 to reach £5,318m – the 15th consecutive quarter of growth but...

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Mobile & Digital

July 25, 2017 by MediavataarMe News Desk | Leave a Comment

Header bidding allows multiple ad exchanges to bid on the same inventory at the same time, which allows publishers to...

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Mobile & Digital

July 25, 2017 by MediavataarMe News Desk | Leave a Comment

Approximately 250 years ago Samuel Johnson said, “The next best thing to knowing something, is knowing where to find it.”This...

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Advertising & Marketing

July 25, 2017 by MediavataarMe News Desk | Leave a Comment

In yet another regional first, PHD has secured an exclusive launch partner agreement for Unilever with Digital Media Services (DMS)...

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